General Archive

QR codes your 24hour marketing executive

Barcodes have been with us for nearly forty years and are a very familiar sight wherever we look; the QR code is relatively new with us for less than half that time, coming into prominence with the rise of the smartphone.

The QR code or quick response code can carry far more information than the barcode being two dimensional, this allows QR codes to carry much more information in a smaller space; the conventional barcode would require ten times as much space to hold this amount of information.

Reverse Printed Peelable Labels

The reverse peelable label is a great idea if you want to include more information about your product, but the space on it may be limited. The reverse printed label is ideal for products which may be food for example and you want to include cooking instructions, these are revealed when the label is peeled off and print read from the underside.

If you are considering barcodes, read this first

The barcode is a clever device and it is able to contain far more information than just the price of a product when scanned at a cash register. One of the major uses of a barcode is to identify, track, and enable stock records amongst many other uses. Identifying items easily is the main purpose of using barcode labels.

Making the barcode label of your choosing

When the barcode first appeared on products, you would have none, or little choice about the way that it looked, it was a series of lines. It still is in many ways, but today you can customise your barcode label in a way that would have been considered not possible previously in case it did not read.

Making your product stand out from the crowd

Naturally you will want your product to stand out from the rest of the competition and a label is one way that you can do it. We are all used to seeing lots of items competing on the shelves, so making your brand stand out is more important now that it may have been for many years.

Labels for low and extremely low temperatures

A standard label will generally not withstand extremes of temperatures, both heat and cold and but we at Data Label can provide a solution for any of these. Extremes of cold are often a big problem as more products are being subjected to very low deep freeze temperatures.

The temperatures which are the main cause of concern are commercial blast freezing when the low temperatures of minus 40°C are experienced. This requires a special adhesive as the ones which are used on normal labels usually will lose their adhesion at around minus 10°C.

Water and Weatherproof labels

Should the need arise, and it often does, when a label has to withstand the rigours of the weather, or perhaps subject to being in contact with water, then a label that is resistant to these conditions will be needed.

We have a number of options that we can offer polyester, polypropylene, or vinyl, dependent upon the degree of water contact that the product will be subjected to. For example if you require a label which is full waterproof, resistance to oils, alcohol and dirty conditions, then we suggest the use of polypropylene. Normally the finish is matt and can be printed in full colour.

Easy peelable labels

There are some circumstances when a label needs to be easily removed from an item after it has been sold, it could be a present for example and the price has to be removed. More often than not though, these labels are used on items such as CD covers or books, if fact in the trade they are referred to as Book Peel labels.

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